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At the 10th Beijing International Auto Show, the Shanghai Automotive Industry Corporation (Group) Corporation took the theme of “Fusion, Innovation, and Win-win Future†as its theme, presenting to viewers the latest products in passenger cars, commercial vehicles and parts. At the booth, many products of SAIC and NAC appeared on the same platform for the first time, which means SAIC and Yuejin Group are moving toward the goal of “comprehensive cooperation and integrationâ€. SAIC said that since the beginning of the year, the process of South-South cooperation has been quite smooth. Roewe and MG have exhibited on the same stage as the best evidence of the integration effect.
SAIC Motor's exhibitors include self-owned brands and joint venture brands. In terms of self-owned brands, the Roewe 550, a new “digital intelligent high-performance mid-range sedan†independently developed by SAIC, was launched at the auto show in the world. The MG has exhibited several models such as the MGTF, MG3SW and MG7 sports versions, reflecting the sports of the MG brand. Connotation; SAIC Ssangyong exhibited the newly-developed new president of luxury cars.
SAIC Motor exhibited a large lineup of commercial vehicles with an exhibition area of ​​2,000 square meters. In the field of heavy trucks, SAIC Iveco Hongyan exhibited several new heavy trucks such as Hongyan PowerTech, TAMPA, and T-BA. In light-duty trucks, Nanjing Iveco brought a series of Leap-forward Ocards; in the light and passenger areas, Nanjing Iveco Power Daily Baodi and SAIC Motor’s Istanade de Chi were unveiled at the same time; in the field of micro-offers, SAIC-GM-Wuling displayed the new Wuling “Gloryâ€.
In addition to passenger cars and commercial vehicles, some of SAIC's parts and components companies also unveiled their collective appearances and exhibited the latest parts and components products closely related to the development of the entire vehicle. The exhibits covered chassis systems, trims and lighting systems, and power transmission systems. Electronic appliances, air conditioning, castings and forgings and other fields.
On April 21, SAIC and Iveco announced an overall upgrade of their cooperation. Xiao Guopu, Vice President of SAIC Motor and Paul Monferlino, President of Fiat Group Iveco, spoke highly of the cooperation strategy between the two companies. SAIC Iveco Hongyan and Nanjing Iveco will give full play to the product strategy of dual-brand differentiation and strengthen the IVECO brand products. At the same time, with the internationalization of technical quality and services, combined with the localization of the cost strategy, quickly improve the competitiveness of Yuejin and Hongyan product line.